The basic tool for the manipulation of reality is the manipulation of words. If you can control the meaning of words, you can control the people who must use the words. [...] If you can get them to see the world as you do, they will think as you do. Comprehension follows perception. How do you get them to see the reality you see? After all, it is only one reality out of many. Images are a basic constituent: pictures. This is why the power of TV to influence young minds is so staggeringly vast. Words and pictures are synchronized. The possibility of total control of the viewer exists...
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